Are Data Points and Data Insights The Same Thing?

To start off, data points are some valuable pieces of information that the data analyst have collected during the experiment or research.it is something that stood out to them or something that they feel will be profitable fir the researcher to know about. On the other hand, data insights are the opinions that relate directly to the research question […]

Is Marketing Research as Important as It Seems?

Marketing research is a function that connects the consumer, the customer, and a marketer through information. It is a process of learning as much as we possibly can about customer so we can satisfy customers’ needs and keep the business successful on the market. There are different opinions when we start to talk about the importance of marketing […]

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